Kathmandu - Illustration & Print Design by Jasmine Kroeze in Tauranga
Kathmandu - Illustration & Print Design
I’m beyond excited to share my collaboration with Kathmandu for their Spring/Summer 2023 range! 🌿✨ Like most of my collabs, they found my work on Instagram. I was absolutely floored when I got their message about collaborating! Being approached by a legendary Kiwi brand like Kathmandu is truly an honor.
Kathmandu’s General Manager of Product, Robert Fry, said it perfectly: “We are a proud New Zealand brand of 30 years, surrounded by some of the world’s most impressive nature, so to collaborate with a talented Kiwi artist who is just as inspired by New Zealand’s beauty has been an incredible opportunity.”
I’m Jasmine, an artist and all round mess maker, living in Pāpāmoa Beach, NZ.
I paint original artwork and murals. My work is a beautiful chaos of organic shapes and illustrative marks. I’m inspired by colour, form and nature.
My creative career spans 16 years, with experience in fashion and textiles, graphic design and painting. My artwork is a blend of semi-abstract and illustrative styles. Heavily influenced by my background in fashion, my creative process always begins with creating shapes and forms through drawing or paper cut-outs. My signature aesthetic is achieved through layering and use of bold shapes and colour, using a hybrid of digital and manual processes.
Collaboration has been a cornerstone of my creative practice. Along with painting, I also license my artwork for surface patterns. I have had the honour of working with the likes of Kathmandu, Bolt of Cloth, BioPak, Mitre10, Cricut, Nyne, Street Prints, Chorus, Creative Bay of Plenty and more.
More artwork by Jasmine
Chorus Power Box
Amador Kitchen - Flyer Illustration
Interior Scene - Art Print
Tuti - All Over Prints for Nappies
Mt Maunganui Mural - Street Prints
Public Mural in Tauranga - Groundswell
Printed Interior Mural - Lumino the Dentists
Chorus Power Box
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