Christchurch YHA by Asterix Studio in Toronto

I'm a designer and artist with over a decade of experience in the industry. I've travelled the globe broadening my design palette and capturing real-world inspiration from far-off corners like Hokkaido and Tasmania. I've collaborated with startups, small brands, large corporations and Fortune 500 companies. From kickstarting apparel for a local ski & snowboard shop in the French Alps to developing branding for a Japanese Surf House, I have a knack for creating lifelong connections along the way. I've created layouts, lettering, packaging and illustrative work for clients such as Google, Whole Foods Market, Kind Snacks and the Isle of Wight Festival. I'm currently based in Toronto, Canada. My process always starts with my experiences - whether intentional or subliminal. My real world interactions merge with the cosmic happenings of my mind. From there, I'll reach for the closest pencil and aim to best illustrate this next creative stage completely unrestricted. The ideas will be shaped and molded through iterations to arrive at the closest image of what was projected from my mind's eye. The refinement process can be very technical including applications like Illustrator, Photoshop or Blender to achieve accurate digital sculptures. From there, designs and pieces will continue their life as pixels or be enlarged for representation as an art panel or large scale mural installation.